PR 100 Chronograph T150.417.22.031.00 40mm

For retailers stocking Tissot, the PR 100 Chronograph (Ref. T150.417.22.031.00) is a swiss quartz (eta g10.212) with eol indicator model at 40mm with market pricing of $372–$495. This model epitomizes Tissot’s focus on precision and classic design, offering a versatile watch that appeals to a broad demographic. Its sophisticated two-tone aesthetic ensures it stands out in any retail display, promising consistent sales performance.

This particular model is a strong seller due to its universal appeal, blending sporty chronograph functionality with an elegant, professional appearance. The two-tone stainless steel and yellow gold PVD coating offer a luxurious feel at an accessible price point, making it attractive to customers seeking premium features without the premium cost. The inclusion of a highly reliable Swiss quartz movement also reassures buyers of its accuracy and durability, contributing to its sustained popularity in the market.

Key specifications include a robust 40mm 316L stainless steel case with yellow gold PVD coating, ensuring both resilience and refined aesthetics. The watch is powered by a precise Swiss ETA G10.212 quartz movement, featuring an EOL indicator for convenient battery management. A scratch-resistant sapphire crystal protects the elegant silver dial, which is equipped with chronograph functions including 30-minute and 1/10th second counters, a central 60-seconds chronograph hand, and ADD/SPLIT functionalities. With a water resistance of 100 meters (10 bar/330 feet), this timepiece is built for everyday wear, further enhancing its marketability. The two-tone stainless steel bracelet, complete with a butterfly clasp and push-buttons, also features an interchangeable quick-release system for added versatility.